Overview

MELWANKA in Melbourne, a subsidiary of Macro Vision, is an online media intellectual property (IP), and it is a multi-field operational media company. Its main operations include media management, business promotion, and event organization.

MELWANKA provides businesses with services such as business promotion, MCN collaboration, event planning and operation (culture, performances, recruitment, business competitions, etc.), brand partnerships and operations, and promotion on public accounts and Xiaohongshu (Little Red Book).

Featuring the physical store IP 'Wanka Playground,' MELWANKA integrates online media promotion with offline activities, blending diverse cultures. It targets three major customer groups: people born in the 80s, 90s, and 2000s. It offers comprehensive and rich business cooperation and promotion for various businesses and events.

墨尔本玩咖（MELWANKA）是Macro Vision旗下的线上媒体IP，是一家多领域运营的媒体公司。主营媒体运营、商务推广与活动组织。

墨尔本玩咖能够为商家提供商务推广、MCN推广合作、活动策划与运营（文化、演出、招聘、商赛等等）、品牌联动与运营、公众号与小红书推广等业务。

搭载实体门店IP【玩咖玩乐馆】，墨尔本玩咖把线上媒体推广与线下活动相结合，融合多元文化，面向80，90，00后三大客户群体，为各类商家与活动提供丰富全面的商务合作宣传。