Overview

"100 Little Things in Melbourne" is an IP that gathers the unique charm of Melbourne, interconnecting every corner of the city, painting a vivid, diverse, and rich urban tapestry. These one hundred moments might only be fleeting instances or scenes in life, yet they resonate deeply with many who call Melbourne home. Whether you're a native Melbourne or a newcomer to the city, you can find your own story within these moments.

"100 Little Things in Melbourne" isn't just a heartwarming memory, but also a vessel for preserving beauty. We've introduced a range of merchandise, including calendars, postcards, t-shirts, and more, so you can experience the charm of this city anytime, anywhere. If you're someone who loves travel and photography, these products will be your perfect companions, capturing every bit of your journey with this city.

墨尔本的一百件小事是一个汇聚了墨尔本独特魅力的IP，它将墨尔本的每一个角落都串联起来，呈现出一个真实、多元、丰富的城市画卷。这些一百件小事，或许只是生活中的一个瞬间、一个场景，却能让许多生活在墨尔本的人心生共鸣。无论你是土生土长的墨尔本人，还是初来乍到的游子，都能从这些小事中找到自己的故事。

墨尔本的一百件小事IP不仅是一个温馨的回忆，更是一个收藏美好的载体。我们推出了各种周边产品，如日历、明信片、T恤等，让您随时随地都能感受到这个城市的美好。如果您是一个热爱旅游和摄影的人，这些产品将会是您的最佳伴侣，记录下您与这座城市的点点滴滴。